Mariya Zorotovich is the General Manager of Consumer Industries at Intel, where she leads the expansion of advanced computing solutions for retail, hospitality, venues, and retail banking. Through close collaboration with ecosystem partners, her organization defines and shapes solutions that apply edge AI technologies to create meaningful customer and business impact. Mariya brings a unique, end-to-end perspective shaped by a career spanning cloud software, computing technologies, and firsthand retail leadership. An advocate for transformative change, Mariya helps organizations navigate technology shifts by aligning people, processes, and platforms to drive measurable outcomes. Recognized as a RETHINK Retail 2026 Top Retail Expert and KSV’s 2024 Top 100 Women in Tech, she contributes to boards, councils, and community initiatives including the Retail Industry Leaders Association, the AI Coresight Council, and the Seattle Women’s Leadership Association.