How to Build an AI Adoption Roadmap for Your Enterprise
How to Build an AI Adoption Roadmap for Your Enterprise Introduction AI can deliver significant value — but only when adopted strategically. An uncoordinated rollout often leads to wasted resources, fragmented data, or failed initiatives. A well-designed AI adoption roadmap helps enterprises align AI projects with business goals, prioritize high-impact use cases, manage resources effectively, […]
No, AI Isn’t Taking Your Job, People Using AI Are
No, AI Isn’t Taking Your Job, People Using AI Are The Real Threat Isn’t AI — It’s Falling Behind There is a lot of fear and uncertainty surrounding AI and jobs. A lot of this is fueled by big headlines from AI-company CEOs like “AI could wipe out half of entry-level white-collar jobs in the […]
AI for Customer Experience: How Enterprises Gain Competitive Advantage
AI for Customer Experience: How Enterprises Gain Competitive Advantage Introduction Today’s customers expect fast, personalized, and frictionless service. Traditional support models often struggle to deliver at scale, especially for enterprises with high volume or global customers. That’s why AI for Customer Experience (AI for CX) has become a strategic advantage. From chatbots and virtual assistants […]
Deepfake Defense: A New Imperative for Insurance Leaders
Deepfake Defense: A New Imperative for Insurance Leaders The insurance industry has long been built on trust — trust in data, documentation, and verification. But what happens when even sight and sound can no longer be trusted? Artificial intelligence–generated “deepfakes” have moved from novelty to threat. Using synthetic media, fraudsters can now fabricate policyholder videos, […]
Imagination and Courage Continue…
Imagination and Courage Continue… The Pacific Northwest is home to its fair share of public companies—but what’s truly remarkable is that nearly half of them are leaders in their respective domains. Many have become household names, which is an unusually high ratio. Personally, I don’t recognize the names of even a quarter of public companies […]
Redfin and Zillow: Making the Pacific Northwest the Real Estate Tech Capital
Redfin and Zillow: Making the Pacific Northwest the Real Estate Tech Capital Redfin and Zillow were founded within two years of each other—Redfin in 2004 and Zillow in 2006. Together, they established the Pacific Northwest as the real estate tech capital of the United States. While Redfin consistently positioned itself as a consumer-first company, Zillow […]
From Rookie to Leader: My Journey of Transformations
From Rookie to Leader: My Journey of Transformations From time to time, a brief pause for reflection reveals the threads that weave our lives together. For me, this week felt like the perfect moment to do just that. After a much-needed and entirely voluntary (aka friends asking “are you crazy?”) break to prioritize health and […]
Starbucks: From 4 to 40,000 in 40 Years
Starbucks: From 4 to 40,000 in 40 Years Starbucks is yet another story of imagination and courage from our beloved Pacific Northwest. Over the past 40 years, it has grown into a global cultural phenomenon. Originally a coffee bean wholesaler, Starbucks was reimagined in 1987 when Howard Schultz acquired the company. Schultz envisioned the brand […]
T-Mobile: How an Underdog Outweighed Elephants
T-Mobile: How an Underdog Outweighed Elephants The next company in our Imagination and Courage series is T-Mobile. Its story exemplifies what imagination and courage can accomplish. Over three decades ago, it began as VoiceStream before becoming T-Mobile in 2001. VoiceStream—and later T-Mobile—was known for affordable, albeit low-quality, mobile connectivity. By 2010, with a 12% market […]
Expedia: A Success Story Despite Missed Opportunities
Expedia: A Success Story Despite Missed Opportunities The next company in our Imagination and Courage series is Expedia. It is undoubtedly a successful company, but does it match the extraordinary success of some others in the Pacific Northwest? In some ways, yes, but in others, not quite. Let’s discuss. First, my credentials—I am a frequent […]